Goin Green Promos Eco Friendly Promotional Products

Looks like Australia’s experienced their own version of the “New Coke” debacle: http://finance.yahoo.com/family-home/article/108073/vegemite-contest-draws-protests?mod=family-home
Did I say debacle? I think it was a stroke of marketing brilliance.
I particularly liked one of the last sentences, referring to “habit”. First, your marketing needs to get the audience to try your product. But when purchasing your product or service becomes [...]

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Bamboo fiber… a renewable natural resource. Bamboo is known to be the fastest growing plant on the planet. It’s a naturally renewable, eco-friendly product that is easy on our environment, thriving naturally without the use of harmful pesticides. A bamboo forest releases 35% more oxygen than an equivalent size forest. Every strand of bamboo fiber [...]

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With today’s heavy use of PCs, PDAs, Smartphones and the like, some people assume that paper calendars — wall, desk, pocket — are pretty much obsolete.

On December 24, 2008, the NBC Today Show asked viewers, “Do you still use a paper calendar?” It was their feature, “Today’s Question”. And while it’s not a scientific [...]

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I’m not sure why, maybe because Chinese New Year is about to start, but pricing on flash drives is going up, up, up… It’s been getting cheaper and cheaper as time goes by, but it seems to have bottomed out and is now heading in the opposite direction. The special I’ve got featured here on [...]

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Sure, we’ve all heard “reduce, reuse, recycle” and all the other green and eco-friendly phrases. I found a few pertinent facts and thought they’d make for a good reminder…

Americans use 85,000,000 tons of paper a year; about 680 pounds per person.
The average household throws away 13,000 separate pieces of paper each year. Most is packaging [...]

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I’m a true believer in the power of promotional products - can you tell? Being in the industry, I see them used in so many powerful ways to achieve a specific outcome, but not everyone understands that. It seems that some people think of promotional products as pens, mugs and other goodies that are [...]

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Hi,
I’ve learned a lot about blogging these last couple of weeks since I started. Therefore, some of these early posts are not exactly what I have in mind for the blog to be. My goal is to have something here that you can come to, or subscribe to, and learn some of the things that [...]

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I’m sitting here thinking about my website, goingreenpromos.com. It suddenly occurs to me how, to some, the site might be very useful, but to others, useless. I say useless because most of us in business today have so many things we have to do, that we want someone to help make those chores easier, quicker, [...]

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I sure hope you had a great Thanksgiving. It’s a great time of year - I’m grateful for all the people in my life. At the ripe old age of my 50 years, I finally, genuinely, am beginning to realize what is most important in life.
And now for some thoughts on business…
People move on due [...]

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